0x's pricing principles

Starting in August, paid plans for Swap API will be available to deliver an even more powerful experience to customers. A free plan will continue to be available for everyone.

Published on
July 3, 2023
0x's pricing principles

At 0x, we are building a tokenized world where all value flows freely. We do this by empowering developers and teams with essential Web3 building blocks that enable faster trading, better prices, and superior UX.

Since our launch in 2017, our APIs have been instrumental in enabling hundreds of customers of all sizes to integrate exchange functionality into their apps, expand their core products, and even monetize their businesses. Our Swap API has successfully processed over 52 million transactions and facilitated $125B in trading volume from more than 6 million users across popular apps like Coinbase Wallet, Robinhood Wallet, Metamask, dYdX, and Zapper.

Recently, we have heavily invested in enhancing the developer experience through the launch of the all-new 0x. We introduced the 0x Dashboard, Intercom support, and AI-powered documentation to make building with 0x even more seamless.

Building valuable products

In our pursuit of building industry-leading products that deliver maximum value, we are excited to announce the introduction of paid plans for our Swap API, starting in August. Monetizing our APIs will enable us to sustainably invest in further improvements and deliver even more value to our customers. A powerful free plan will continue to be available for everyone.

As a 0x customer, you can anticipate a host of new features, improved performance, enhanced support, and much more! 

This is along with all of the benefits that Swap API currently offers, including:

  • Enterprise-grade reliability with 99% uptime
  • Automated incident reporting
  • Self-serve API key management
  • User insights delivered in your dashboard
  • Industry-leading support

Our pricing principles

Free tier: We are committed to enabling access to decentralized exchange (DEX) markets. Developers looking to test new use cases can start using 0x for free, rapidly accessing deep liquidity for thousands of tokens without the burden of infrastructure overhead.

Paid tiers: We are here to grow with you. Businesses that rely on 0x as a vital part of their product infrastructure can choose a paid tier that aligns with their needs and scale accordingly. With 0x, you get access to enterprise-grade reliability and industry-leading support, allowing you to build with confidence.

All tiers: Web3 teams of all sizes can leverage 0x to unlock new revenue streams. All our tiers provide customers with the ability to tap into affiliate fees and trade surplus features, enabling them to monetize their products effectively.

How it will work

Starting in August, we will roll out our new paid plans, reflecting the principles outlined above. There will be multiple tiers available to cater to your unique requirements. The process of getting started with 0x will remain free and we encourage customers to upgrade to a more robust plan as they grow and scale their usage.

Stay tuned for more details!

A reminder: Starting July 10th, access to 0x APIs will only be available to registered customers with an API key. Visit the 0x Dashboard to generate an API key for free.


0x empowers hundreds of Web3 developers and businesses with essential building blocks that help abstract away the complexities of building in Web3. We’re excited to deliver an even more powerful experience to customers building with 0x. 

If you have any questions or feedback, please reach out.